5 HTML Basics to Building your Small Business Website - Blogging, Small Business, Web Design & Hosting Tips - A Small Orange

5 HTML Basics to Building your Small Business Website

There are a lot of choices that need to be made when creating a website for your small business. Will you hire a graphic designer to work on the layout and aesthetic? Will you hire a web developer to create new, unique features for your site? Or will you do it all yourself to retain complete control of it in order to make sure it’s all how you want it?

Although the choice is ultimately yours, there are a lot of ways in which creating your own website is beneficial. It’s cheaper, for one, and although it can be tough to learn, there are a lot of free services out there that can help you. If you’re building a website, you’ll probably be using HTML, which is a language used to design the layout of a website. This article is an overview of five basic topics in HTML which can help you get started building your website. They can also be helpful to know when communicating with your web developer if you choose to go that route.

HTML tags

HTML stands for hypertext markup language which is made up of tags. These tags include words which control how content will be formatted and displayed within a browser. Generally, tags are displayed with two parts inside brackets, They contain an opening tag to initiate the command which looks like <this> and a closing tag to end the command which looks like </this>.

Changing text

You can also use tags to make text larger or smaller. Using a HEX color code, you can use a bracketed command to change the color of the text to almost any color in the visual spectrum. There are other uses for bracketed text, including changing font type, strike-through lines, editing, and so forth.

Adding images

Images can be added to HTML by having them on the same hard drive as the website, and then using a special tag with the image’s current URL. Although you can link websites from other pages, it’s a good idea to save them yourself, because you can’t be certain that they’ll continue to be hosted for as long as you want the image on your site.

Adding links

Adding links is pretty easy to do in HTML. Once again, it’s a tag command which brackets the URL of the link you’d like to post. It’s basically the same premise as inserting an image, except that the URL is of another website, rather than an image.


You can use several types of tags to create indentation, spacing, tables, lists, and so forth. If you want to get really into formatting, you might consider learning CSS, which is a coding language with a lot more specialized uses for making items on a webpage look good.

These are just a few of the basics to HTML which can help you get started. Once you understand the basics of how tags work, it is easier to implement for different functions.



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