Whether you’re a professional photographer who markets their services online, or something more of a hobbyist who sells their images from time to time, having a powerful website to showcase your talent is one of the best things you can do for your business. Why? Because not only are visuals in high-demand for websites, blog articles, infographics and social media posts, but website themes are currently being designed around images, and new, high-resolution technology practically begs for them as well. Here are five plugins you can use to help boost your photography site.
If you have a personal portfolio you want to show off, if you have an album’s worth of images people can buy, or if you simply want to share your most recent adventure’s travel pics, Envira Gallery may be your perfect solution. Envira Gallery markets itself as the best WordPress gallery plugin available, and it might be right. It offers the ability to create both image and video galleries with a super simple drag-and-drop method anyone can use. You can add files one at a time, or highlight a bunch of files and upload them all at once, so you can create a full gallery in just a few minutes.
Your images can be featured in one of the plugin’s premade gallery templates, or if you have the capabilities, you can create your own design. Worried about someone illegally taking your images from your site? Envira Gallery allows you to add watermarks to your pictures. You can also set up passwords for your users to access specific galleries. Envira Gallery is made SEO and mobile friendly so whether your website viewers are on their phone, tablet, or computer, they’ll get a quality experience. Downloaded over 150,000 times, Envira Gallery was given 4.4 out of 5 stars on WordPress. Its users praise it for its power, flexibility, and user-friendliness.
Have you ever uploaded an image to your site and discovered it’s too big? Like way, way, way too big? And after tinkering with the size for a few minutes you decide to just scrap it and choose another image? Imsanity is a plugin that helps prevent that scenario. Designed for the novice photographer who maybe isn’t so skilled with resizing, Imsanity takes your way-too-big photos and scales them down to a more appropriate size – a size other than the thumbnail, medium and large versions that WordPress already provides.
Imsanity works by making adjustments to your images as they’re uploaded, but it can be applied to images that have already been uploaded as well. You can rescale images one at a time, or many all at once. With over 100,000 active installs and a score of 4.8 out of 5 on WordPress, users are satisfied with Imsanity, not only because it’s good for beginners, it can also save more experienced photographers who choose to use it a lot of time.
If you already have a website with a lot of images, then you’re probably already aware that the more images you have and the more complex your images are, the longer your website is going to take to load. This can spell trouble for your business: A slow-to-load website is fast to turn your potential website viewers around, hurting your search engine optimization. Obviously a photographer can’t have a website without displaying plenty of examples of their work, so what is a photographer to do? They can download WP Smush, a plugin that helps to correct this problem.
With over 300,000 active downloads and a 4.7 out of 5 stars, WP Smush is a plugin that strips away all the “extra” information within an image’s file to help make it smaller, allowing the image to load faster. Users can “smush” just one image, or a collection of images within a matter of seconds. Not only is it praised for its user-friendliness, some of those who have downloaded this plugin were able to see an immediate increase in website views.
As a photographer, you know that you can’t just steal an image from someone else’s website and plaster it on your own. Unfortunately, there are people who don’t know that. You can help protect your intellectual property by using a plugin like Easy Watermark.
Easy Watermark can add watermarks to images as they’re uploaded into your media library, or you can choose to watermark existing images on your site. You can watermark each individual image or lots of images at once. Unlike similar plugins that offer this feature, Easy Watermark allows you to make your own text, image, or text and image combination to design your own customized watermark. You can also choose your own color and whether or not to rotate your design.
If you’ve got the right knowledge and experience, there are also ways to incorporate your own personal font design as well. If you’ve tried using one of Easy Watermark’s earlier versions, and were dissatisfied with your experience, you may want to check it out again. In addition to other improvements, Easy Watermark recently added an option that allows you to remove watermarks from images once they’ve been added – something that didn’t exist before.
Easy Watermark has over 20,000 active installs. It received 4.2 out of 5 stars. Its users, some of whom have used this plugin for years, appreciate its customizability and that it “does what it says it does.”
Pinterest “Pin It” Button
This plugin is pretty self-explanatory. Image-driven social media sites like Pinterest are a really big deal when it comes to marketing your photographs, so it only makes sense to give your website’s images a “pin it” button to make it easier for your website viewers to share.
The Pinterest “Pin It” Button plugin comes with both free and pro versions, the pro version having some helpful bonus features. The pro version allows you to pick from dozens of different pin styles as well as where the button is placed on your images. With this plugin, you’ll also get other social media buttons, like Facebook, Twitter, LinkedIn and Google+. Pinterest “Pin It” Button has over 30,000 active installs. With 4.2 out of 5 stars, users enjoy that it’s easy to set up, easy to use, and that it brings more viewers to their site.