In early May, Amy Taylor, the director of Content and Community Strategy for Geben Communication, a small social marketing firm in Columbus, Ohio, decided to make the leap and create a personal website. “In the … Continue reading »
Many of us dream of creating something that will “go viral.” In 2012, going viral is the equivalent to getting your “15 minutes of fame“. Some marketers believe that, when done repeatedly, a hot viral … Continue reading »
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